Toronto & the GTA

Websites for
carpenters.

Carpentry shops are a field where the website is checked before the phone is picked up. We surveyed all 479 of them in the GTA and opened every site — here is the state of the field and what a replacement costs.

Carpentry companies we checked across the GTA479
With a working website391
No website at all84
Website that does not load, is blank or parked85
Working but visibly dated79
No mobile version102 (26% of those with a site)
Still served without HTTPS48
Copyright line 1996 or earlier32
Median Google reviews among carpenters12
Median Google rating5.0

Review counts are not comparable between trades — 12 is the middle for carpenters, which is a very different number from what a dentist or a barber would see. The upper quarter of this field is past 31 reviews and the busiest carpenter we found holds 287.

What they are built on

8 platforms
across the field.

Detected from the 391 carpentry shops websites we opened. 23 are on a free or entry-level builder, 0 on software discontinued years ago, and 32 still date themselves 1996 or earlier in the footer.

WordPress127 (32%)
Wix42 (11%)
Squarespace29 (7%)
GoDaddy Builder17 (4%)
Shopify8 (2%)
Hand-built or unidentified168 (43%)

What actually breaks

Carpenters measuring nothing at all:
176 of them.

Counted separately across all 391 sites in this field, so a site with four faults appears in four rows.

Carpenters measuring nothing at all176 of 391
Page titles that never say “the GTA”148 of 391
Carpenters in the GTA with no enquiry form135 of 391
Carpenters letting Google write their description102 of 391
Carpenters with no structured data102 of 391
Carpenters with no heading on the page79 of 391

Built for this trade

What carpenters
actually need.

Pages that rank

A page per service, not one long list

One page cannot rank for everything a carpenter does. Each service gets its own page, written for the words people actually type — which for this field is rarely the words the trade uses internally.

Proof

Your work, shown properly

Reviews, photographs and the details that make someone pick you over the listing above yours. 26% of carpenters with a website still have no mobile version — that alone is an opening.

Enquiries

A way to reach you that is not a phone call

Forms, booking, click-to-call. 135 sites in this field have no enquiry form at all.

Questions

Before you ask.

Do you only work with carpenters?

No. We work with local businesses across the GTA and keep a separate page per trade because what a carpenter needs from a website is genuinely different from what a retailer needs. We surveyed 479 carpentry shops to write this one.

How many carpenters in the GTA have no website?

84 of the 479 we checked have none attached to their Google listing, and 85 more link to a site that does not load. Of the 391 working sites, 102 have no mobile version.

How many Google reviews does a carpenter need?

The median across the GTA in this field is 12; the upper quarter is past 31 and the busiest single carpenter we found holds 287. Those numbers mean nothing outside this trade — a count that is exceptional for a carpenter is unremarkable for a restaurant.

What does it cost?

Between $590 and $3,900 for the site depending on size, paid after it is built and you have seen it. Then $129 to $990 a month for hosting, edits, your Google listing and ongoing SEO. Cancel any month.

Before you decide anything

Find out whether
you have a problem.

Most people asking about a rebuild do not need one. The free check opens your site, looks at how it behaves on a phone, whether it is secure and how old the page is, and tells you which of those apply to you.

Check my website free Read the full GTA report

Worth a
conversation?

No pitch deck and no discovery call. Tell us the trade and the city, and we will say what we would do and what it costs.

Start a project See our work