31 terms · plain definitions
Glossary.
Every term here is one we have had to explain on a call. The definitions are written for the person paying the invoice, not for other agencies, and where a number would help, it comes from our survey of 49,994 GTA business listings.
Conversion.
Longer reads.
Questions
What people ask us.
Why does this glossary exist?
Because a lot of what gets sold to small businesses relies on the buyer not knowing what the words mean. Definitions are cheap to publish and make the conversation more even.
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