Toronto & the GTA

Websites for
tax preparers.

We build websites and run local SEO for tax preparers across the Greater Toronto Area. Everything below comes from our own survey of 423 listings in this field — we opened all 219 of their websites and checked what was there.

Tax preparers we checked across the GTA423
With a working website219
No website at all54
Website that does not load, is blank or parked40
Working but visibly dated61
No mobile version45 (21% of those with a site)
Still served without HTTPS11
Copyright line 2000 or earlier22
Median Google reviews among tax preparers25
Median Google rating4.9

Review counts are not comparable between trades — 25 is the middle for tax preparers, which is a very different number from what a dentist or a barber would see. The upper quarter of this field is past 86 reviews and the busiest tax preparer we found holds 1,904.

What they are built on

10 platforms
across the field.

Detected from the 219 tax practices websites we opened. 27 are on a free or entry-level builder, 0 on software discontinued years ago, and 22 still date themselves 2000 or earlier in the footer.

WordPress77 (35%)
GoDaddy Builder20 (9%)
Wix15 (7%)
Squarespace8 (4%)
Weebly4 (2%)
Hand-built or unidentified95 (43%)

What actually breaks

Tax preparers in the GTA with no enquiry form:
105 of them.

Counted separately across all 219 sites in this field, so a site with four faults appears in four rows.

Tax preparers in the GTA with no enquiry form105 of 219
Page titles that never say “the GTA”92 of 219
Tax preparers measuring nothing at all88 of 219
Tax preparers with no structured data82 of 219
Tax preparers letting Google write their description65 of 219
Tax preparers dating themselves in the footer53 of 219

Built for this trade

What tax preparers
actually need.

Pages that rank

A page per service, not one long list

One page cannot rank for everything a tax preparer does. Each service gets its own page, written for the words people actually type — which for this field is rarely the words the trade uses internally.

Proof

Your work, shown properly

Reviews, photographs and the details that make someone pick you over the listing above yours. 21% of tax preparers with a website still have no mobile version — that alone is an opening.

Enquiries

A way to reach you that is not a phone call

Forms, booking, click-to-call. 105 sites in this field have no enquiry form at all.

Questions

The usual questions.

Do you only work with tax preparers?

No. We work with local businesses across the GTA and keep a separate page per trade because what a tax preparer needs from a website is genuinely different from what a retailer needs. We surveyed 423 tax practices to write this one.

How many tax preparers in the GTA have no website?

54 of the 423 we checked have none attached to their Google listing, and 40 more link to a site that does not load. Of the 219 working sites, 45 have no mobile version.

How many Google reviews does a tax preparer need?

The median across the GTA in this field is 25; the upper quarter is past 86 and the busiest single tax preparer we found holds 1,904. Those numbers mean nothing outside this trade — a count that is exceptional for a tax preparer is unremarkable for a restaurant.

What does it cost?

Between $590 and $3,900 for the site depending on size, paid after it is built and you have seen it. Then $129 to $990 a month for hosting, edits, your Google listing and ongoing SEO. Cancel any month.

Check yours

The same test,
on your address.

We do not guess and we do not send a report by email. Type the address, wait ten seconds, read what comes back. If your site is fine it will say so.

Check my website free Read the full GTA report

Want the same for
your business?

Tell us what you do and where you work. We will look at what you have now and say plainly whether it is worth rebuilding — including when it is not.

Start a project See our work