Toronto & the GTA
We build websites and run local SEO for travel agencies across the Greater Toronto Area. Everything below comes from our own survey of 783 listings in this field — we opened all 512 of their websites and checked what was there.
Review counts are not comparable between trades — 29 is the middle for travel agencies, which is a very different number from what a dentist or a barber would see. The upper quarter of this field is past 107 reviews and the busiest travel agency we found holds 4,457.
What they are built on
Detected from the 512 travel agencies websites we opened. 11 are on a free or entry-level builder, 3 on software discontinued years ago, and 58 still date themselves 2004 or earlier in the footer.
What actually breaks
Counted separately across all 512 sites in this field, so a site with four faults appears in four rows.
Built for this trade
One page cannot rank for everything a travel agency does. Each service gets its own page, written for the words people actually type — which for this field is rarely the words the trade uses internally.
Reviews, photographs and the details that make someone pick you over the listing above yours. 30% of travel agencies with a website still have no mobile version — that alone is an opening.
Forms, booking, click-to-call. 150 sites in this field have no enquiry form at all.
Questions
No. We work with local businesses across the GTA and keep a separate page per trade because what a travel agency needs from a website is genuinely different from what a retailer needs. We surveyed 783 travel agencies to write this one.
91 of the 783 we checked have none attached to their Google listing, and 95 more link to a site that does not load. Of the 512 working sites, 156 have no mobile version.
The median across the GTA in this field is 29; the upper quarter is past 107 and the busiest single travel agency we found holds 4,457. Those numbers mean nothing outside this trade — a count that is exceptional for a travel agency is unremarkable for a restaurant.
Between $590 and $3,900 for the site depending on size, paid after it is built and you have seen it. Then $129 to $990 a month for hosting, edits, your Google listing and ongoing SEO. Cancel any month.
Two minutes
Everything above came from opening real websites. Yours takes ten seconds: we load it the way a customer would and say what we find, including when the honest answer is that nothing needs doing.
Send us the address and what you do. We will look at what is there and tell you whether a rebuild is worth the money, or whether the problem is somewhere else entirely.