Toronto & the GTA

Websites for
tile installers.

Tile and stone installers are a field where the website is checked before the phone is picked up. We surveyed all 411 of them in the GTA and opened every site — here is the state of the field and what a replacement costs.

Tile installers we checked across the GTA411
With a working website346
No website at all65
Website that does not load, is blank or parked64
Working but visibly dated74
No mobile version72 (21% of those with a site)
Still served without HTTPS25
Copyright line 1997 or earlier37
Median Google reviews among tile installers22
Median Google rating5.0

Review counts are not comparable between trades — 22 is the middle for tile installers, which is a very different number from what a dentist or a barber would see. The upper quarter of this field is past 67 reviews and the busiest tile installer we found holds 1,579.

What they are built on

9 platforms
across the field.

Detected from the 346 tile and stone installers websites we opened. 20 are on a free or entry-level builder, 0 on software discontinued years ago, and 37 still date themselves 1997 or earlier in the footer.

WordPress130 (38%)
Wix39 (11%)
Shopify16 (5%)
GoDaddy Builder12 (3%)
Squarespace8 (2%)
Hand-built or unidentified141 (41%)

What actually breaks

Tile installers measuring nothing at all:
136 of them.

Counted separately across all 346 sites in this field, so a site with four faults appears in four rows.

Tile installers measuring nothing at all136 of 346
Page titles that never say “the GTA”112 of 346
Tile installers in the GTA with no enquiry form95 of 346
Tile installers with no structured data86 of 346
Tile installers with no heading on the page71 of 346
Tile installers dating themselves in the footer70 of 346

Built for this trade

What tile installers
actually need.

Pages that rank

A page per service, not one long list

One page cannot rank for everything a tile installer does. Each service gets its own page, written for the words people actually type — which for this field is rarely the words the trade uses internally.

Proof

Your work, shown properly

Reviews, photographs and the details that make someone pick you over the listing above yours. 21% of tile installers with a website still have no mobile version — that alone is an opening.

Enquiries

A way to reach you that is not a phone call

Forms, booking, click-to-call. 95 sites in this field have no enquiry form at all.

Questions

Straight answers.

Do you only work with tile installers?

No. We work with local businesses across the GTA and keep a separate page per trade because what a tile installer needs from a website is genuinely different from what a retailer needs. We surveyed 411 tile and stone installers to write this one.

How many tile installers in the GTA have no website?

65 of the 411 we checked have none attached to their Google listing, and 64 more link to a site that does not load. Of the 346 working sites, 72 have no mobile version.

How many Google reviews does a tile installer need?

The median across the GTA in this field is 22; the upper quarter is past 67 and the busiest single tile installer we found holds 1,579. Those numbers mean nothing outside this trade — a count that is exceptional for a tile installer is unremarkable for a restaurant.

What does it cost?

Between $590 and $3,900 for the site depending on size, paid after it is built and you have seen it. Then $129 to $990 a month for hosting, edits, your Google listing and ongoing SEO. Cancel any month.

Before you decide anything

Find out whether
you have a problem.

Most people asking about a rebuild do not need one. The free check opens your site, looks at how it behaves on a phone, whether it is secure and how old the page is, and tells you which of those apply to you.

Check my website free Read the full GTA report

Worth a
conversation?

No pitch deck and no discovery call. Tell us the trade and the city, and we will say what we would do and what it costs.

Start a project See our work