Etobicoke · tile installers

Web design for
tile installers in Etobicoke.

There are 34 tile and stone installers listed on Google Maps in Etobicoke. 27 of them put a website on the listing, and we opened every one of those 27 ourselves. Here is what was behind them.

Tile and stone installers listed in Etobicoke34
Tile installers with a working website27
No website on the Etobicoke listing at all7
Site that does not load or is parked1
Working but visibly dated3
Tile installers whose site fails on a phone0 (0%)
Still served without HTTPS0
Copyright line 2012 or earlier2
No opening hours on the Google listing0
Median Google reviews among Etobicoke tile installers7
Median Google rating in Etobicoke5.0

4 of the 27 Etobicoke sites had nothing wrong with them at all. The other 23 had at least one of the faults listed above, and most had more than one. (Etobicoke is part of Toronto — we count the businesses that give Etobicoke as their address.)

What they are built on

5 platforms,
no clear winner.

Behind the 27 sites we counted 5 platforms. The split says something about budget: 44% on WordPress usually means somebody was paid to build it, while the 1 on free builders were almost always put together by the owner.

WordPress12 (44%)
Wix4 (15%)
Shopify2 (7%)
GoDaddy Builder1 (4%)
Squarespace1 (4%)
Hand-built or unidentified7 (26%)

What actually breaks

No analytics — nobody is measuring what the site does
on 13 of them.

Out of 27 sites in Etobicoke, 13 have no analytics — nobody is measuring what the site does and 8 have no enquiry form anywhere on the site. We counted each fault separately, so a site with three of them appears in three rows below.

Tile installers measuring nothing at all13 of 27
Page titles that never say “Etobicoke”13 of 27
Tile installers in Etobicoke with no enquiry form8 of 27
Tile installers with no structured data7 of 27
Tile installers letting Google write their description5 of 27
Tile installers with no heading on the page5 of 27

None of the 10 faults we counted in Etobicoke requires a rebuild on its own. They add up to one, though, when a site carries four or five of them at once.

Who you are up against

120 reviews
from the top five.

The spread in Etobicoke is wide: from under 1 reviews in the bottom quarter to 297 at the top, with the middle at 7. 5 of the 34 tile installers have passed a hundred.

Etobicoke is the 2nd largest market for tile installers in our survey of the GTA, with 34 of them against 411 across the region. Review counts are not comparable between trades, so none of this means anything outside tile installers.

Quietest quarter of Etobicoke tile installersunder 1 reviews
Median tile installer in Etobicoke7 reviews
Busiest quarterover 26 reviews
Most-reviewed tile installer in Etobicoke297 reviews
Top five running a secure, mobile site5 of 5

What this means for you

The Etobicoke leaders
already fixed this.

5 of the five most-reviewed tile installers in Etobicoke run a secure site that works on a phone. Between them they hold 959 reviews. That is the standard a customer compares you against before reading a word about you.

Where a tile installer lands depends on how many services need a page of their own — $590 at the small end, $3,900 for a practice with a dozen. Nothing is due until it is finished. Full pricing.

Questions

The usual questions.

How many tile installers are there in Etobicoke?

34 listings, of which 4 have a website with nothing technically wrong with it. The remaining 30 are either missing a site, running a broken one, or running one with at least one fault we could see from outside.

How many Google reviews do I need to compete in Etobicoke?

To be average in Etobicoke you need 7. To be in the top quarter you need more than 26. To be visible next to the busiest tile installer here you would need 297, which took them years. 24 of the 34 already hold a 4.9 rating, so the rating is not what separates them.

What does a website for a tile installer in Etobicoke cost?

Between $590 and $3,900 depending on the size of the practice and how many services need their own page, paid after the site is built and you have seen it. Hosting, edits, your Google Business Profile and ongoing SEO run $129 to $990 a month, cancellable any month.

Two minutes

Where does your
own site land?

Everything above came from opening real websites. Yours takes ten seconds: we load it the way a customer would and say what we find, including when the honest answer is that nothing needs doing.

Check my website free Read the full GTA report

Start with a
straight answer.

Describe the business and where it works. We come back with what we would change, what it would cost and how long it takes — or with a reason not to bother.

Start a project See our work