Markham · gyms

Web design for
gyms in Markham.

There are 52 gyms and fitness studios listed on Google Maps in Markham. 45 of them put a website on the listing, and we opened every one of those 45 ourselves. Here is what was behind them.

Gyms and fitness studios listed in Markham52
Gyms with a working website45
No website on the Markham listing at all5
Site that does not load or is parked1
Working but visibly dated8
Gyms whose site fails on a phone1 (2%)
Still served without HTTPS1
Copyright line 2015 or earlier4
No opening hours on the Google listing2
Median Google reviews among Markham gyms238
Median Google rating in Markham4.7

3 of the 45 Markham sites had nothing wrong with them at all. The other 42 had at least one of the faults listed above, and most had more than one.

What they are built on

What Markham runs on.

Behind the 45 sites we counted 4 platforms. The split says something about budget: 31% on WordPress usually means somebody was paid to build it, while the 0 on free builders were almost always put together by the owner.

WordPress14 (31%)
Drupal6 (13%)
Wix3 (7%)
Shopify2 (4%)
Hand-built or unidentified20 (44%)

What actually breaks

No analytics — nobody is measuring what the site does
on 18 of them.

18 of the 45 gyms and fitness studios we opened in Markham share the same fault: no analytics — nobody is measuring what the site does. 17 have a second one on top of it — no enquiry form anywhere on the site. None of this is visible to the owner, which is why it survives for years.

Gyms measuring nothing at all18 of 45
Gyms in Markham with no enquiry form17 of 45
Gyms letting Google write their description11 of 45
Page titles that never say “Markham”10 of 45
Gyms with no structured data7 of 45
Gyms dating themselves in the footer7 of 45

If you own one of these 45 sites, the order to fix them in is the order above: the fault 18 businesses share is the one your competitors have not fixed either, so it is where the cheapest advantage sits.

Who you are up against

1,456 reviews
from the top five.

The spread in Markham is wide: from under 128 reviews in the bottom quarter to 3,079 at the top, with the middle at 238. 39 of the 52 gyms have passed a hundred.

Markham holds 52 of the 1,495 gyms and fitness studios we found across the GTA, which ranks it 10th among the 26 places we surveyed. Review counts are not comparable between trades, so none of this means anything outside gyms.

Quietest quarter of Markham gymsunder 128 reviews
Median gym in Markham238 reviews
Busiest quarterover 489 reviews
Most-reviewed gym in Markham3,079 reviews
Top five running a secure, mobile site4 of 5

What this means for you

The Markham leaders
already fixed this.

4 of the five most-reviewed gyms in Markham run a secure site that works on a phone. Between them they hold 11,093 reviews. That is the standard a customer compares you against before reading a word about you.

Where a gym lands depends on how many services need a page of their own — $590 at the small end, $3,900 for a practice with a dozen. Nothing is due until it is finished. Full pricing.

Questions

The usual questions.

How many gyms are there in Markham?

52 listings, of which 3 have a website with nothing technically wrong with it. The remaining 49 are either missing a site, running a broken one, or running one with at least one fault we could see from outside.

How many Google reviews do I need to compete in Markham?

To be average in Markham you need 238. To be in the top quarter you need more than 489. To be visible next to the busiest gym here you would need 3,079, which took them years. 18 of the 52 already hold a 4.9 rating, so the rating is not what separates them.

What does a website for a gym in Markham cost?

Between $590 and $3,900 depending on the size of the practice and how many services need their own page, paid after the site is built and you have seen it. Hosting, edits, your Google Business Profile and ongoing SEO run $129 to $990 a month, cancellable any month.

Check yours

The same test,
on your address.

We do not guess and we do not send a report by email. Type the address, wait ten seconds, read what comes back. If your site is fine it will say so.

Check my website free Read the full GTA report

Worth a
conversation?

No pitch deck and no discovery call. Tell us the trade and the city, and we will say what we would do and what it costs.

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